Financial Model

Sock & Bottoms provides a competitive financial model to open your own store.

Investment Costs & Details

• Franchise Fee: $35,000
• Additional Investment $106,800-$164,000 – which includes:
  • Rent for First 3 Months
  • Leasehold Improvements
  • Signage
  • Furniture, Fixtures, and Equipment
  • Initial Training Expenses
  • Point of Sale and Computer Hardware and Software
  • Initial Inventory and Supplies
  • Professional Services
  • Promotional Expenses
  • Insurance
• Royalty Fee: 6.5% of gross weekly sales
• Brand Building Fund: 0.5% of gross weekly sales

Revenue Expectations

Average Unit Volume of $681,300* in annual sales

Average Annual Gross Margin of 67%*

*Based on the annual sales of the 7 corporate stores open and operating for the 12 months ending December 31,2022 as disclosed in Item 19 of the Franchise Disclosure Document. Some stores have sold at least this amount. Your individual results may differ. There is no assurance that you’ll sell as much

Socks & Bottoms Support For Franchisees

Once you become a Socks & Bottoms franchisee, we provide a comprehensive franchise system designed to support ALL of your business needs. These include, but are not limited to:

• Real Estate and Site Selection
• Construction and Development Assistance
• New Store Opening Package
• Negotiated Vendor Relationships and Pricing
• Weeklong Training Course
• Comprehensive Operations Manual
• Inventory and Merchandise Planning Assistance
• On-site Opening Training
• Dedicated Franchise Support Manager
• Local Marketing Toolkit and National Brand Building Efforts

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